Popular Searches
Useful Links
Growth Strategies Case Study
Case Title:
PayPal’s Growth Strategies
Publication Year : 2004
Authors: Jignesh Zanora, Sumit Kumar Chaudhuri
Industry: Internet and e-commerce
Region:USA
Case Code: GRS0025
Teaching Note: Not Available
Structured Assignment: Not Available
OR
Abstract:
Started in 1999, PayPal Incorporated has revolutionised financial services through its on-line Person-to-Person (P2P) money transfer service. By 2004, PayPal had become the largest on-line P2P payment service provider with operations in 38 countries and an account holder base of 45 million.
Pedagogical Objectives:
- To discuss the growth strategies of PayPal and its unique business model that is based on the concept of 'viral marketing'.
Keywords : On-line money transfer; Person-to-person (P2P) payment service provider; Viral marketing; PayPal's business model; Business models of on-line payment companies; Palm Pilots; Growth Strategies Case Study; Types of accounts offered by PayPal; Frauds at PayPal; PayPal's acquisition of eBay; PayPals money market account; Billpoint; Federal Trade Commission
Contents :
The Genesis
On The Growth Trajectory
Payment Option For The Future?
How Does Paypal Work?
Paypal–Flow Of Email Payments
Fees Structure Of Paypal
Related Case Studies
Recently Bought Case Studies
Growth Strategies - Vol. I
Price: $25
Hardcover edition
ISBN 81-314-0341-6
Growth Strategies - Vol. II
Price: $30
Hardcover edition
ISBN 81-314-0318-1
Competitive Strategies - Vol. I
Price: $25
Hardcover edition
ISBN 81-314-0196-0- View all Casebooks »
Case Studies On
Course Case Mapping For Financial Management - I
Price: $Course Case Mapping For Financial Management - I
Hardcover edition
Course Case Mapping For Quantitative Methods
Price: $Course Case Mapping For Quantitative Methods
Hardcover edition
Course Case Mapping For Marketing Management - I
Price: $Course Case Mapping For Marketing Management - I
Hardcover edition- View All Course Casemaps»
Course Case Mapping For
An Interview with Personnel of Vaatsalya Group
Price: $Vaatsalya Hospitals (B): The Operational Model
An interview with Dr. Ashwin Naik & Dr. Veerendra Hiremath
Price: $Vaatsalya Hospitals (A): The Business Model
An Interview with Dr.Rajiv Malhotra & (Prof)Dr.M.P.Sharma
Price: $Managing a World-Class Hospital: The Rockland Story- View all Video Interviews»
Video Interviews
Training and Development
Executive Brief with Anjali Mukherjee
Highly Recommended for Human Resource Management / Training and Development Course
You Can't Play by Rules, Always
Executive Brief with R.D. Prasad, Product Manager.
Highly Recommended for Organizational Behavior Course
New Recruit MBAs Attitudes
Executive Brief with Lopamudra Ray, Keya Gupta and Deepika Lingala.
Highly Recommended for Organizational Behavior Course- View all Executive Briefs»
Executive Brief
David Conklin
David Conklin, is a professor at the Richard Ivey School of Business
Speaks on Government and Business
Lord Meghnad Desai
Lord Meghnad Desai, is an Indian-born British economist and Labor politician
Speaks on Government and Business
Vijay Govindarajan
Vijay Govindarajan, is widely regarded as one of the world’s leading experts on strategy and innovation
Speaks on Reverse Innovation- View All Executive Interviews»
